Having an e-commerce business is a dream for a lot of people. It allows you to work with the products in what you love. But the competition is really high, and you intot just start without having some things clear. One of the first things that you should do is making competitive analysis and competitor mapping. Both entrepreneurs that are starting now, and e-commerce managers and SMEs owners that have been working on it for some years, have to know their own competitive positioning in e-commerce in every stage of business in order to make better strategic decisions.
That's completely why we have created this resource; we've aimed to help you to guide you how to conduct competitive analysis and monitoring addressing different areas of e-commerce.
Also, as Prisync, we've invited industry leaders to share their insights and experiences on the areas which they have expertise.